Artigos e Entrevistas

Investors Speak Out: Overstock.com Founder Brazell on The Idea Economy, Market Uncertainty in 2010Thursday, October 22nd 2009

Brian Pittman's exclusive interview this week: Robert V. Brazell, Co-Author, "The Idea Economy;" Chairman and Managing Partner,Talos Partners

"IR people should be a voice of reason to the companies they represent. They should help companies think about the hidden value within the company and how to communicate this value to the market," says Robert V. Brazell, who was the founder and founding board member of Overstock.com (NASDAQ:OSTK) and also served as the company's president and chief executive officer.

"This communication strategy is not at the expense of all the traditional information and reporting—but, to me, a company's ability to communicate more than just the status quo indicates corporate IQ," elaborates Brazell, who has been the owner of several other Internet properties, including eHow.com, a content and search site; Delphi.com, the Internet's first discussion group community; and Sandbox.com, the Internet's largest fantasy sports site.

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Artigos e Entrevistas